A Two-Year Program for Founding & Operating CEOs
The Retrocause Program
Retrocause is the program that runs LEVERS OS. Over two years, your team installs the operating system and runs it twice, turning traction into predictable revenue.
The Two-Year Arc
What the two years actually look like
Results come fast. The two years make them permanent.
Month 1
Install LEVERS OS
Complete all six frameworks and start making sharper decisions right away.
Year 1
Learn & Implement
Run the system with monthly masterminds, quarterly 1:1s, and your real data.
Year 2
Refine & Compound
Run it again with a year of data behind you, sharpening every framework.
Ongoing
Predictable Revenue
The system becomes how you operate, long after the two years end.
Throughout: monthly group masterminds, quarterly 1:1 advisor sessions, and metric and milestone check-ins that catch what's drifting before it impacts predictable revenue.
Month 1 → Year 1
Learn & Implement
You'll complete the full LEVERS operating system by the end of Month 1, giving you immediate clarity on your NEW MVV, your W3, the Map, validating assumptions, KPIs, and the Data-Driven Plan.
The NEW MVV
The NEW MVV is a new, data-informed approach to mission, vision, and behavior-led values. Turn them from words on a wall into a tool your whole team uses for everyday decisions, so growth never means drifting from why you started.
W3: Why, Who, What
W3 is the framework to figure out your true ideal client profile (ICP). Why does your company exist? Who specifically do you serve? What do you actually offer them? Everything else flows from here.
The Map
The Map is your revenue model: how your business actually makes money. It's the math equation that describes your business and the shared map every leader can follow when revenue stalls and you need to know which lever to pull.
Validating Assumptions
A series of clearly defined micro-experiments, constrained, measured, and tied to your Map, that tell you what to focus on now and what comes next. Validate the highest-risk assumptions before you spend on them.
KPIs That Matter
The KPIs that matter are the ones tied to your most important assumptions. When the numbers move, you know your strategy is working. When they don't, you know which lever to pull next.
The Data-Driven Plan
Your living financial model, but you don't need to be a CFO to build it or run it. Turn your Map and KPIs into a decision-making engine that makes every piece of strategic financial planning more effective.
Year 2
Refine & Compound
Same rhythm, monthly group masterminds, quarterly 1:1 advisor sessions, but now with a year of real data behind you. By the end, predictable revenue is simply how you run the business.
The NEW MVV, Refined
Revisit your mission, vision, and behavior-led values with a year of real decisions behind you. Tighten the language and re-score how lived your values are, so the whole team stays aligned as you scale.
W3 Revisited
Revisit your W3 with a year of data behind you. Sharpen the positioning of your ICP based on what the market actually told you.
The Map 2.0
Refine the Map with real numbers. Build a more accurate revenue model that reflects how your business actually generates revenue across segments and channels.
Advanced Assumption Validation
Move beyond foundational assumptions. Validate pricing strategies, new segments, and expansion revenue with the same rigor, and the data to back it up.
KPI Optimization
Your dashboard is no longer hypothetical. It's a living system. Build the operational cadence that keeps your team focused on what moves the needle.
Scaling the Plan
Your Data-Driven Plan is now battle-tested. Use it to plan the next 12–24 months with confidence and pressure-test every major decision before you make it.
What You Get
Everything you need to run the system
The program isn't a course. It's a complete implementation environment with the structure, community, and expertise to make the LEVERS framework work inside your business.
Structured LEVERS Curriculum
A step-by-step implementation path through all six frameworks of LEVERS OS, designed to be run alongside your day-to-day operations.
Peer Group
A curated group of CEOs building capital-efficient companies the same way you are. Real peers, not networking noise.
Monthly Group Masterminds
Every month, your group meets to review metrics, discuss progress, and hold each other accountable.
Quarterly 1:1 Advisor Sessions
Each quarter, you meet one-on-one with your business advisor to go deep on your specific challenges.
Metric & Milestone Reviews
Regular reviews of your real numbers and milestones, so you catch what's drifting and course-correct before it costs you a quarter.
Community Access
Ongoing access to the broader Retrocause community of CEOs, alumni, and operators.
Who It's For
Built for post-traction CEOs
Founding CEOs Past Series A
You've found product-market fit and raised real capital, and now you need a system that turns that traction into predictable, repeatable revenue.
Operating CEOs Brought In to Scale
The board hired you to take this company further. You need clarity from day one and a system that outlasts your first 90 days.
Profitable, Capital-Efficient Founders
You've grown without leaning on outside money and want to keep that edge, with a repeatable engine for revenue, not a reason to raise.
Leadership Teams Ready to Build
This isn't a solo project. Your leadership team is ready to install the system together and run it, which is what makes it stick.
Who It's Not For
Not built for everyone
Chasing the Next Round
If the goal is a bigger valuation and the fastest possible raise, with revenue as a story for the deck, this won't be your fit.
Looking for a Quick Fix
If you want a weekend workshop or a consultant to hand you the answer, this won't work. You and your team do the building.
Only the CEO Is Bought In
If your leadership team won't show up and commit, the system won't take hold. This takes the whole table, not just you.
Comfortable Where You Are
If the business is right where you want it and you're not trying to systematically grow revenue, the frameworks won't feel relevant.
Frequently Asked Questions
Common questions about the program
If it's a 2-year program, does it take 2 years to see results?
No. You'll complete the full LEVERS operating system by the end of Month 1 and start making better decisions immediately. The 2-year structure isn't about waiting for results. It's about making predictable revenue permanent.
How much time does the program require each week?
Expect to dedicate 3-5 hours per week to program work, including group sessions, implementation exercises, and data reviews.
What's the investment to work with Retrocause?
Retrocause is a serious, multi-year investment built for founding CEOs with post-Series A traction and operating CEOs brought in by boards to scale. It's a fraction of what you'd pay for a strategy consulting engagement or a senior operating hire, and less than most CEOs burn in a single quarter of misallocated growth spend. It's designed to pay back many times over through sharper revenue decisions, and to compound for the life of the company. Specifics are shared on your intro call, in the context of your stage.
Work with us →How is the program priced?
Pricing is shared on your intro call so we can answer in the context of your company stage and the levers you're trying to pull. It's a meaningful, two-year commitment, and the companies who thrive here treat it as an investment in how they grow, not a line-item to minimize.
Work with us →Is the program remote or in-person?
Virtual first. The program runs remotely, with regular virtual group sessions and 1:1 advisor meetings. There may be in-person gatherings down the road, depending on each group's dynamics.
We already run EOS (or another operating system). Is this redundant?
Retrocause complements EOS rather than competing with it. EOS and systems like it align your people, vision, and operating rhythm. What they don't give you is predictable revenue, and that's exactly what Retrocause adds. LEVERS OS builds the revenue engine underneath: your true ICP, the math of how your business makes money, the assumptions worth testing, and the data-driven plan that tells you which lever to pull next. We don't replace what's working. We give it a revenue brain.
How large is each group?
Groups are kept small enough that every member gets meaningful access to advisory, peer feedback, and community, typically 15-25 CEOs.
What stage should my company be at?
We work with post-traction companies, typically with a clear read on product-market fit, roughly 12–18 months of runway, and often a recently closed Series A. Both founding CEOs and operating CEOs brought in by boards are good fits.
Work with us →